Out West Vacation Rentals is a Colorado-based vacation home rental company with homes throughout the Pikes Peak region of Colorado. For Out West Vacation Rentals we focused on creating a logo mark that was simple but featured the organic shape of the mountains surrounding their beautiful cabins. We wanted to create a brand image that symbolized being one with nature. Using the circle shape, we were able to carve out the Rocky Mountains in deep forest green with the soft golden yellow above and below to represent the average 243 days of sunshine in Colorado and the warmth you feel while staying in one of their cozy mountain cabins.

Out West Vacation Rentals also wanted a few illustrated designs to use on t-shirts and print materials, which we were happy to collaborate with them on. We focused on the outdoor elements and activities you can typically encounter when visiting Colorado, in a style that felt very natural and welcoming.