DSM Girls Who Walk is a vibrant and inclusive walking group designed to bring together women of all ages and backgrounds in the Des Moines community. This female-focused initiative provides a welcoming space for women to connect, foster friendships, explore local parks, and embrace an active lifestyle. Our goal was to create branding that is bright, approachable, and full of energy. This visual identity is designed to resonate across all touchpoints, from social media presence to potential apparel and merchandise. The branding embodies the spirit of the group: joyful, dynamic, and uplifting.

DSM Girls Who Walks mission goes beyond just walking—it's about cultivating a supportive environment where women can feel empowered, build connections, and prioritize their well-being. Whether you're looking to meet new people, enjoy the beauty of Des Moines' parks, or simply get moving in a low-pressure setting, DSM Girls Who Walk is here for you. Follow along to stay up to date on future walks here.